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Membership Data and Strategy
Understand your members
Using your data
With our analytics and strategy service.
About.
We are membership experts who understand data and how to turn it into strategy.
A common issue for membership organisation is understanding member data, especially when it is held in many different, unconnected systems. Membership Insights was created to solve this problem by combing our knowledge of membership with our knowledge of data and technology. We have developed a bespoke methodology that allows us to combine data sets from disparate systems and to visualise them for our customers.
Turning insight into action can also be challenging and we understand how to turn data analysis into compelling stories to achieve change. We have supported many membership organisations in rethinking their membership models and their business and membership strategies.
For the last two decades our team has managed membership networks, events and learning, led membership organisations at Director level and worked in consultancy with over 25 organisations. Our team are digital experts with a wide range of experience developing digital and data strategies and developing analytics and reports in the membership sector.
Services.
Data Analysis
Analysing your data to provide membership insight.
We take your data and using our analytics database create data insights and visualisations that help you understand more about your membership.
Public Data Comparison
Compare your data to national datasets.
With access to a wide range of public data sources, we can compare your data to national datasets. This allows you to understand how your members compare with the national population giving you deeper business insight.
Data Strategy
Creating data strategies and data development roadmaps
We provide consultancy services for membership organisations developing data strategies and the use of data to improve business efficiency and to improve business insight.
Membership Strategy
Develop your membership strategies
We support you in creating your membership strategy and developing your membership model to help grow your organisation.
Clients.
We have worked on data and strategy projects with membership organisations in many sectors including:
Our Approach.
To understand your data and give you meaningful insights we need to understand you as an organisation. We work closely with you, reviewing your business plans, strategy and current data to gain a deep insight into your organisation. Once we have extracted your data our advanced analytics tools enables us to combine datasets to provide new business insight. In analysing your data we work with you to identify the important trends and to create dashboards that you find useful and easy to use.
Want to find out more?
If you would like more details or have a project you would like to discuss please get in touch.
"...our team works with you to understand your organisation and your needs so that we can create data insights and visualistions that help you deliver better membership services."
Data Protection.
We deal with personal and sensitive information and we take our data security responsibilities very seriously.
Whilst we are analysing your data our GDPR role is as a data processor. You retain control of how your data is used and you retain your GDPR responsibilities as the data controller. After your contract with us ends we will delete and destroy all your data.
Membership Insights is a trading name of Charles Veal Ltd a registered company with the Information Commissioners' Office.
"...Membership Insights allows you to visualise your membership data, giving you new insights and helping you to improve membership services."
Contact Membership Insights.
We are based in West London and work across the UK and Europe.
Please call or email us on the link below to discuss how we can help your organisation.
© 2025
Data Insights.